Las Vegas Convention and Visitors Authority (LVCVA) CEO Steve Hill anticipates that the ongoing $600 million renovation of the Las Vegas Convention Center would help attract another 100 trade shows and conferences, each with an estimated 100,000 attendees that have yet to book dates in the market.

“We’ve identified the shows that make sense to have in this building,” Hill told reporters on Monday as LVCVA representatives toured portions of the convention center’s South Hall that were the initial focus of the renovation project that began last year.

“Our leisure travelers have the best experience in the world when they come to Las Vegas,” he added ahead of Tuesday’s kickoff for the Consumer Electronics Show, which is expected to draw 130,000 attendees.

“Our business travelers expect the same thing and we want to deliver that promise,” Hill said.