Ladbrokes ads again pulled by the UK’s Advertising Standards Authority for appealing to under-18s

Wednesday, July 12, 2023 8:19 PM
Photo: Shutterstock
  • Zak Thomas-Akoo, iGaming Business

Entain-owned Ladbrokes has been rapped again by the Advertising Standards Authority (ASA) for releasing adverts with appeal to under-18s.

The ads, which took the form of two promoted tweets, featured a number of Premier League managers. The ASA said they were likely to appeal to people under 18 due to the popularity of the league.

This is the second time this month Ladbrokes has had promoted tweets pulled by the ASA for appealing to users under 18.

The first tweeted sent by Ladbrokes featured two images of Newcastle United manager Eddie Howe. The second tweet included four then-managers in the league: David Moyes, Frank Lampard, Brenden Rodgers and Gary O’Neil.