Indiana sportsbooks just barely miss 10% hold for August

Tuesday, September 12, 2023 4:05 PM
  • Chris Altruda, SportsHandle

The Indiana Gaming Commission reported on Tuesday that state sports wagering operators claimed $23.5 million in adjusted gross revenue for August as the Hoosier State wrapped up its fourth full year of betting by surpassing $1.1 billion in all-time operator revenue.

The August revenue amount was down 7.5% compared to August 2022, as the 9.9% sportsbook win rate was eight-tenths of a percentage point lower on a relatively flat handle. The $238.1 million worth of accepted wagers, though, was up 16.8% compared to July, as football and parlay wagers ramped up. Football handle increased more than eight-fold month-over-month to $17.3 million, while the $70.7 million in parlay bets was up 25.8%.

Indiana launched sports betting in September 2019 and has been a steady presence around the top 10 for monthly handle nationally.