Betr announced Thursday it has reached an agreement with the Eastern Band of Cherokee Indians to enter the sports wagering space in Indiana via Caesars Southern Indiana in Elizabeth.
The deal, which is primarily equity-based, according to the press release from Betr, will make EBCI Holdings one of the largest stakeholders in the microbetting company. It also provides Betr the potential to enter additional states where EBCI Holdings has properties. Betr previously reached a similar type of equity agreement with the Hall of Fame Resort & Entertainment Company to enter Ohio, which will launch sports wagering Jan. 1.
“We are thrilled to be working with Caesars Southern Indiana and EBCI Holdings to bring Betr to the Hoosier State,” said Joey Levy, founder and CEO of Betr.
