Leaders of the Indian Gaming Association and the American Gaming Association confronted the threat posed by prediction markets in a session at ICE 2026 in Barcelona on Tuesday.
Referring to the breadth of events contracts being traded, American Gaming Association Vice President of Government Relations Tres York said the prediction markets were contributing to a sense of the “gamblefication of everything”, remarking that it had “the potential to have some very negative impacts on society.”
York said there was a stark contrast between the sports betting market’s identity as a strictly regulated form of entertainment and what he perceives as the prediction markets’ attempts to tout themselves as a source of income for their users.

