From the early days of the Rat Pack to the emergence of themed, family-friendly resorts in the 1980s and 1990s to the entertainment and nightlife revolution of the new millennium, the staying power of Las Vegas as an escapist playground has always hinged on its ability to adapt to shifting cultural tides.
In 2011, the city pounced on the opportunity to welcome a booming electronic dance music scene when it hosted the Electric Daisy Carnival, which now draws more than 500,000 attendees each year. Long seen as a liability in America’s gambling capital, professional sports have also arrived en masse and look poised to define a key slice of Vegas’ future.
