A vacant industrial building across the street from Bally’s planned permanent casino in the city’s River West neighborhood would transform into a House of Horrors, under a plan announced Thursday.
Universal Destinations & Experiences, a division of Comcast NBCUniversal, has chosen Chicago to build its second year-round entertainment complex in the nation — and the first in the Midwest. NBCUniversal’s first such immersive park is scheduled to open in Las Vegas in August.
Dubbed “Universal Horror Unleashed,” the project would transform a 114,000 square-foot commercial building at 700 W. Chicago Ave. that most recently served as the Chicago Tribune’s distribution center into a fright-fest for tourists and Chicagoans alike.
