Gaming Innovation Group launches strategic review with aim to split business

Wednesday, February 15, 2023 7:54 PM
  • Dan Kleiner, iGaming Business

Gaming Innovation Group (GiG) has initiated a strategic review with the intention to distribute one of its subsidiaries, Innovation Labs Ltd, to shareholders.

The distribution of Innovation Labs Ltd would effectively split GiG into two independent publicly listed companies.

The first would consist of media services, including GiG’s affiliate lead generation services. The second would be focused on platform and sportsbook, which would consist of the company’s technical igaming platforms including Sportnco, which GiG acquired for €51.3m (£43.2m/$56.7m) in April 2022.

Also included in the platform and sportsbook segment is front end development and other managed services, such as player safety, customer operations and marketing.