French lottery operator les Française des Jeux (FDJ) has announced the launch of a new online poker offering, the business’s first foray into the vertical.

The first poker product launched by FDJ is Jackpot Sit & Go, which will be available through its ParionsSport en ligne mobile application, and will be followed in future by other games. The company has stated that the group’s experimentation in the new vertical is part of a wider strategy to bolster the business’s presence in the French online gaming market.

“We’re pleased to offer our players a new range of games,” FDJ head of sports betting and poker Richard Courtois.