FanDuel is doubling down on its relationship with the WNBA with a multiyear partnership extension; the gaming operator will be one of the league’s official sportsbook partners as well as its official daily fantasy partner. The renewal, happening five years after FanDuel first partnered with the WNBA, comes as the sportsbook prepares for the launch of its sports betting-focused cable television network and its OTT counterpart FanDuel+.
As part of the deal, FanDuel will gain rights to air WNBA highlights within its sportsbook and fantasy sports platforms starting with the 2023 season. The sportsbook will also have access to footage rights across FanDuel TV and FanDuel+, which notable as it builds out programming for both.