DraftKings will pay $3 million back to customers in Connecticut after an investigation from the state’s Department of Consumer Protection (DCP) into whether the operator’s deposit-match promos broke laws related to misleading advertisements.
The settlement, announced by the DCP on Thursday, concerns two promotions — a “50% Casino Deposit Match” offer and a “Casino Deposit Bonus” — offered between Oct. 19, 2021, when online sports betting and casino gaming launched in the state, and Jan. 4, 2023, when the offer ended.
The terms of the settlement suggest that the allegedly misleading terms likely concerned playthrough requirements, and use of phrases such as “free” or “risk-free.”
The DCP alleged that DraftKings violated a provision in the state’s gaming laws that says ads must “not contain inaccurate or misleading information that would reasonably be expected to confuse and mislead patrons in order to induce them to engage in gaming.”
