Anticipation is building for the regulated sports betting market in Brazil after President Lula penned the bill regulating the industry. However there is still work to be done as CONAR, the country’s advertising watchdog, has published a set of self regulating rules for operators.
CONAR had chosen to wait on the Senate’s assessment of the Bets regime’s law before publishing its Annex of recommendations on sports betting advertising but now the President has endorsed the bill, the watchdog has had its input.
In the Bill’s final assessment by the Chamber of Deputies, ministers agreed that Brazilian gambling advertising must “emphasise responsible play and include warnings about its potential harm.”
