BetMGM and Gannett Co., Inc. have announced a multi-year strategic partnership to make BetMGM the preferred online casino and sportsbook provider for USA Today Sports.
Under the agreement, BetMGM will also provide sports betting odds and betting information across the USA Today Network. USA Today’s expansive footprint extends to over 200 local US markets across 43 states and includes over 300 online news and media brands. Earlier this year, BetMGM signed an exclusive partnership with X (formerly Twitter) to become its live odds sports betting provider in a first-of-its-kind deal between a social media provider and a gambling operator.
In the latest announcement, Gannett’s Chairman and CEO Michael Reed said the deal would help drive audience engagement and growth.
