Beginning March 1, Jersey City-based BetMGM has pledged to prominently feature responsible gaming messages in its marketing and advertising campaigns.
The company says the commitment, announced Feb. 24, is in alignment with the start of March’s Problem Gambling Awareness Month. It will include responsible gaming messages being featured within BetMGM’s mobile app and included in its advertisements across billboards, television, print and radio.
The Responsible gaming messages and banners, which will also be incorporated into BetMGM’s digital and social platforms, were developed in partnership with GameSense, an award-winning and industry-leading program focusing on positive, transparent and proactive conversations with players about how to gamble responsibly.
