Betclic has expanded its live players props offering to new territories in an extended partnership with WSF Odds.
Following reported initial success In Italy – which saw Betclic become the world’s first bookmaker to offer live Players Props betting for major football leagues in the country – the operator has now decided to roll out the feature in Portugal, Poland and African countries.
Betclic lauded the ‘uniqueness’ of the product, which it cites as a means to expand its offering to meet the growing demand for personalised betting in other key markets.
Martin Houdbine, Head of the Sportsbetting Product at Betclic, said: “We are excited about the successful launch of live Players Props betting in Italy.
