As regulators prepare to finalize regulations and consider license applications for Maine sports betting, the American Gaming Association has made its assessment of the proposed rules. The trade group for gambling operators sees a flaw with the current draft.
The rules propose restrictions on how and where licensed sportsbooks can advertise themselves in the state. The AGA says that could set those books at a disadvantage and nullify some of the benefits to the state.
The Maine Gambling Control Unit published a set of provisional regulations for sports betting in January. Page 52 includes several provisions relevant to sportsbook advertising.
Most of the provisions are quite innocuous and standard.