Caesars Entertainment announced plans to bolster its responsible gaming policies by raising the age restriction for Caesars Rewards and expanding its self-exclusion program — a launch that is taking place during Problem Gambling Awareness Month.
The Reno-based operator of some of the Strip’s biggest properties said last week that it will implement its self-exclusion program across its entire gaming portfolio by the end of March. It will also limit Caesars Rewards accounts to customers over 21, and, where allowed by law, limit all domestic gaming, parimutuel, sports and igaming options to those over 21.
Self-exclusion programs are used to help treat gambling addictions by having the individual request a casino bar them from gambling, and often removing them from loyalty programs and marketing lists, according to Keith Whyte, executive director of the National Council on Problem Gambling.
