BetMGM to add Boldplay igaming titles to online roster

April 30, 2024 8:08 PM
  • Rege Behe, CDC Gaming Reports
April 30, 2024 8:08 PM
  • Rege Behe, CDC Gaming Reports
  • United States

BetMGM Tuesday today announced an exclusive partnership with igaming solutions provider Boldplay. BetMGM will debut Boldplay’s slots, table games, and virtual scratch and keno titles for the first time in the U.S. starting in Michigan with Boldplay Spins slot titles Toro Bravo, Gold Metal Ox, and Cyborg City.

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BetMGM plans to launch additional Boldplay titles in jurisdictions where igaming offerings are approved, pending regulatory approvals.

“BetMGM continues to create the best online casino experience for players built on a foundation of exclusive content from providers like Boldplay and in-house produced games from Entain,” said BetMGM Vice President of Gaming Product & Content Oliver Bartlett in a statement. “Boldplay has enjoyed success overseas and we expect it to resonate with players in the States.”  

The partnership includes Boldplay Spins, a bonus spin feature, and Boldplay Superpot, the brand’s flagship jackpot feature. Boldplay was launched in 2019 in Gibraltar.

“Boldplay is thrilled to announce that we’re teaming up with BetMGM in an exclusive partnership that will see our games be made available in the U.S. for the very first time,” said Boldplay CEO Valli Fragoso. “By joining forces with such a prestigious operator, we’ll be able to raise the profile of our brand in the country as we continue to expand and we’re looking forward to what should be a hugely successful collaboration.”