BetMGM, Marriott Bonvoy, to launch rewards collaboration

March 18, 2024 8:19 PM
Photo: Shutterstock
  • Rege Behe, CDC Gaming Reports
March 18, 2024 8:19 PM
  • Rege Behe, CDC Gaming Reports

BetMGM and Marriott Bonvoy Monday launched a new rewards collaboration for online sports betting and igaming markets.

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Players in licensed states can now link Marriott Bonvoy and BetMGM accounts and earn BetMGM Rewards points when wagering on the BetMGM sports betting app or playing at the online casino.

Marriott Bonvoy is Marriott International’s loyalty program.

“The collaboration with Marriott Bonvoy is a monumental differentiator for us,” said BetMGM CEO Adam Greenblatt in a statement. “This partnership will extend our brand to millions of potential new customers while offering our players the unique benefit of utilizing their gameplay to tap into the world of Marriott Bonvoy’s unrivaled portfolio of experiences.”

Players will be able to exchange BetMGM Rewards points for Marriott Bonvoy points, with a cap of 100,000 points annually, that can be redeemed for future free nights at Marriott Bonvoy’s more than 30 hotel brands and 10,000 global destinations. Linked accounts will have be able to participate in exclusive games, experiences, and offers on the BetMGM platform.

Marriott Bonvoy members and BetMGM users can link accounts through the BetMGM website, mobile app, or the BetMGM Rewards store.

“This landmark collaboration between Marriott Bonvoy and BetMGM goes beyond hospitality and gaming, unlocking new opportunities for members to ignite their passions and deepen connections with the people and places they love,” said Marriott International Executive Vice President and Chief Customer Officer Peggy Roe. “We are excited to welcome BetMGM members with more global access to more than 30 hotel brands,10,000 locations and a growing portfolio of exclusive and curated member experiences including sports, music, art, and culinary events around the world.”

To celebrate the launch, Marriott Bonvoy and BetMGM are planning to take a lucky member and up to three friends to Los Angeles for a trip curated by former L.A. Clippers star Blake Griffin. Eligible members who link accounts between March 18 and April 8, 2024, can enter for a chance to win the Ultimate L.A. Getaway sweepstakes. The weekend includes roundtrip airfare, a three-night stay at the Santa Monica Proper Hotel (a Marriott Bonvoy participating hotel),  stops at Griffin’s favorite restaurants and box seats to a comedy show.

This announcement follows the recent launch of the MGM Collection with Marriott Bonvoy, a new offering created by MGM Resorts International and Marriott International.