Wolf Slots Parts & Supplies has gone from a wholesale slot-machine parts company to a retail operation based in Las Vegas that works with some of the largest casino companies in the industry.
The company, started by President Nenad Cirovic, launched in Arizona five years ago. It ultimately evolved into a retail company selling to casinos and continues to grow its success, Cirovic said.
Wolf provides casinos with slot-machine parts to help with upkeep of their games, which includes monitors, bill validators, ticket printers, LCD panels, video cards, power supplies, CPUs, player-tracking displays, card readers, and button panels, according to Charles Stinson, vice president of sales.
Registered with 250 casinos, both tribal and commercial, Wolf works with some of the largest chains, including Penn Entertainment, Caesars Entertainment, MGM Resorts International, Boyd Gaming, Rush Street Gaming, Pinnacle, Station Casinos, Wynn Resorts, and Dotty’s. It also supplies casinos in the Caribbean and cruise ship operators.
The company’s sales have grown substantially, from about $114,620 in 2020 to $1.4 million in sales in 2021, and this year it’s on pace for $3 million. The company entered the retail market in 2020 and has brought on additional sales reps to help facilitate its growth, Stinson said.
Wolf buys slot machines from casinos and dismantles them, then cleans and tests those parts and repairs those that need to be fixed. The company keeps a high stock of parts on hand and Wolf employs five slot technicians who do high-quality work by repairing and testing the machine parts.
“We have the best of the best bench technicians that are able to troubleshoot and repair down to the smaller components, which is why we have continued to see exponential growth within our company,” Stinson said.
WHAT’S NEXT FOR WSPS
WSPS is in the process of taking another step to obtain its manufacturing and distribution license in Nevada that will allow the company to buy slot machines directly from the original equipment manufacturer and sell them to casinos. This will play a major role in the growth of the company and will help scale the company to a $30 million to $50 million company by the year 2026, Stinson said.
