Wire Industries, operator of WagerWire, on Thursday announced a partnership with Birches Health, a behavioral healthcare company that specializes in the online and confidential and treatment of problem gambling-related challenges.
The partnership complements the work Wire Industries does to promote responsible gaming. Wire Industries will increase awareness of responsible gaming and bettors’ access to guidance and tools to ensure they are informed about the signs of problem gambling and prepared to take steps to address them.
“Wire Industries was created with the sole purpose to empower bettors and create an environment of responsible gaming,” Wire Industries CEO Zach Doctor said in a statement. “By working with Birches Health, we join ourselves with another innovative company in the industry that is also doing whatever they can to create more awareness, tools and resources for the bettor all while reinforcing our commitment to responsible gaming. We hope others in the industry see this innovation as a way to better the modern bettor and follow suit.”
Per the agreement, Birches Health clinicians will appear on Wire Industries Spaces interviews live on X.com, Birches Health content will be integrated across the WagerWire app, and specific Birches Health and WagerWire co-created resources and tools will live across each partner’s website.
“We applaud WagerWire and their team for a focus on making resources and education available and empowering their users to make healthier lifestyle choices,” said Birches Health Founder Elliot Rapaport. “Partnering with Wire Industries to make sure that treatment options through WagerWire, FantasyWire and its other platforms are available to those who may need them creates a culture of sustainable play for all participants.”
Using education, engagement and treatment, Birches Health offers free online learning modules, self-assessments, tools and educational content to promote responsible gaming and prevent problem behaviors. Personalized treatment plans are crafted and led by licensed, specialized behavioral health clinicians available 24/7.
As part of the initiative, WagerWire and Birches Health also will explore opportunities to integrate AI-driven tools and personalized support pathways into the WagerWire platform, further enhancing user education and care accessibility.
