White Hat Studios has secured a distribution deal with end-to-end technology supplier Gaming Arts, facilitating the launch of its content in land-based casinos across the United States.
The partnership brings U.S. igaming content by White Hat Studios into the retail sector for the first time, allowing it to use an omnichannel approach to capitalize on untapped potential.
The deal also will see top land-based titles from Gaming Arts launch online via White Hat Studios.
“The collaboration with Gaming Arts marks a landmark moment for White Hat Studios as we take our top-performing igaming content to the casino floors,” White Hat Studios CEO Andy Whitworth said in a statement. “Our primary objective is to deliver content that maximizes entertainment for players, whether that is online or in land-based casinos, and we have no doubt our portfolio will elevate the offering of Gaming Arts’ partners. We look forward to introducing White Hat Studios’ hit titles to a whole new audience and showcasing the omnichannel appeal of our games to the wider industry.”
Big Catch Bass Fishing will be the first title introduced on U.S. casino floors. A release said the game has been a success in Gaming Arts’ land-based network, highlighting the cross-platform quality of White Hat Studios’ portfolio.
Upcoming titles will include Bankin’ More Bacon and Kong Even Bigger Bananas. A regular flow of new titles is set to be soon distributed to Gaming Arts’ partners.
“White Hat Studios has made a name for itself developing strong-performing games that resonate with players across multiple states, and its rapid rise in igaming is a testament to the quality of its products,” said Gaming Arts Chief Product Officer Greg Colella. “This agreement enables Gaming Arts to further strengthen the way in which we supply leading US retail casinos with class-leading content, while simultaneously enhancing the studio’s footprint in the land-based sector. We are also particularly excited to see our top-performing land-based titles launching online.”
