Despite January’s gaming revenue on the Las Vegas Strip falling 11% year-over-year, some good signs are emerging to start 2026, with increased wagering by gamblers.
Shelly Newell, a senior economic analyst with the Nevada Gaming Control Board, gave a breakdown of the statewide revenue numbers in January. Though the Strip’s $747.7 million in gaming win fell $92.4 million from January 2025, people loosened up their pocketbooks and gambled more in January than they did in January 2025.
While the Strip’s games win of $311.6 million decreased 25% or $104.1 million, drop totaled $2.4 billion and increased 10.3% or $226.4 million. The reason was games hold percentage was 13.1% versus 18.9% last year.
Breaking that down, baccarat win on the Strip totaled $118.5 million and was down $95.8 million or 44.7%. Meanwhile, the volume totaled $910.9 million, up 14.3% or $113.6 million, but the difference was a hold of 13% versus 26.9%.
There were even good signs about people putting more money in slot machines. The Strip’s slot win totaled $436 million and increased 2.8% or $11.7 million, and coin-in of $5.2 billion was up $339.9 million or 7.1%. The slot win percentage was 8.4% versus 8.8% last year.
Statewide, January 2026’s total win of $1.34 billion decreased 6.6% or $94.3 million compared to January 2025.
When compared to January 2024, Nevada’s January 2025 gaming win increased 12.6%, with the Strip’s gaming win increasing by 22.5%.
Nevada sportsbooks won $64.5 million, down 11.1% or $8.1 million compared to January 2025 on a hold percentage of 8.1% versus 9.1% last year. Sportsbook wagers totaled $795.2 million, down 0.2% or $1.8 million compared to last January, when $797 million was wagered statewide. Mobile wagers totaled $562.5 million, up 5.4% or $28.6 million, and accounted for 70.7% of all wagers, Newell said.
Downtown Las Vegas’ total win of $79.4 million decreased 5.2% or $4.3 million. January 2025 was down 2.3% versus January 2024. Slot win totaled $49.6 million and decreased 9.7% or $5.3 million. Slot coin-in was up 6% or $34.7 million. Slot win percentage was 8.1% versus 9.6% last year. Game and table win totaled $29.8 million, up 3.4% or $973,000. Games drop decreased 2.9% or $9 million on a hold of 9.4% versus 9.2% last year, Newell said.
North Las Vegas’ total win of $25 million increased 4.8% or $1.1 million. January 2025 was up 5.4% versus January 2024. Slot win totaled $22 million and increased 5.2% or $1.1 million. Volumes were up 3.4% or $9.8 million. The hold was 7.4% versus 7.3%.
The Boulder Strip’s total win of $81.2 million was down 7% or $6.1 million. January 2025 was down 6.3% versus January 2024. Slot win was down 11.6% or $9.1 million. Slot coin-in was up 3.7% or $41.7 million. Slot hold was 6% versus 7%. Game and table win totaled $11.7 million up 35.3% or $3.1 million. Games volume was up 9% or $5.6 million. Hold was 17.9% versus 14%, Newell said.
In the balance of Clark County, total win of $165.7 million was down 3% or $5.2 million. January 2025 was up 1% versus January 2024. Game and table win totaled $30.2 million down 17.1% or $6.2 million. Games volume was down 1.9% or $5.3 million. Hold was 11.2% versus 13.1%. Slot win totaled $135.4 million and was up 0.8% or $1 million. Volumes were up 4.5% or $84.9 million. Hold was 6.9% versus 7.2%, Newell said.
Mesquite’s total win of $19.8 million, an all-time high, and was up 14.1% or $2.5 million. January 2025 was up 9.7% versus January 2024. Slot win was up 13% or $2 million. Slot coin-in was up 6.7% or $15.1 million. The hold was 7.3% versus 6.8%, Newell said.
Laughlin’s total win of $40.9 million was down 3.3% or $1.4 million. January 2025 was down 5% versus January 2024. Slot win was down 3.7% or $1.4 million. Slot coin-in was up 3.8% or $16.7 million. Hold was 8.2% versus 8.8%, Newell said.
In Washoe County, total win of $93.9 million increased 4.2% or $3.8 million. January 2025 was up 2.7% versus January 2024. Slot win increased 0.3% or $216,000. Slot coin-in totaled $1.3 billion and was up 4% or $51.2 million versus January 2025. Hold was 5.8% versus 6% last year. Game and table win totaled $17.7 million, up 25.1% or $3.6 million. Games volume down 0.8% or $742,000. Hold was 18.9% versus 15.8%, Newell said.
Washoe County sportsbooks were up 0.5%. Volumes were up 5.4% or $1.8 million on a hold percentage of 14.3% versus 15% last year, Newell said.
Reno’s total win of $69.0 million increased 2.9% or $1.9 million. January 2025 was up 2.5% versus January 2024. Slot win was down 2.7% or $1.5 million. Volumes were up 3.6% or $31.6 million. The hold was 5.9% versus 6.3% last year, Newell said.
Spark’s total win totaled $15 million and increased 10.5% or $1.4 million. January 2025 was up 3.3% versus January 2024. Slot win totaled $13.8 million and increased 10.6% or $1.3 million. Coin-in increased 4.2% or $10.9 million. Hold was 5.1% versus 4.8% last year, Newell said.
In Carson Valley, total win of $11.5 million increased 3.2% or $354,000. January 2025 was up 7.4% versus January 2024. Slot win was up 2.1% or $221,000. Slot coin-in was up 2.5% or $4.4 million. Slot hold percentage was 6.2% versus 6.2%, Newell said.
South Lake Tahoe’s total win of $24.6 million increased 10.3% or $2.3 million. January 2025 was up 22.4% versus January 2024. Slot win increased 0.4% or $58,000. Volume was up 10.4% or $19.5 million. Hold was 7.9% versus 8.7%, Newell said.
Elko’s total win of $36.9 million increased 12.9% or $638,000. January 2025 was up 13% versus January 2024. Slot win increased 12.2% or $3.3 million. Slot coin-in increased 17.4% or $80.9 million. Slot hold was 5.6% versus 5.9%, Newell said.
