Lottery and gambling tech provider Scientific Games is partnering with EQL Games to add the Louisville game studio to its SG Content Hub Partner Program.
The Hub Partner Program is a content-delivery platform that integrates and streamlines ilottery games to the sites and apps of online lottery providers. The platform allows lottery operators to provide a wide array of games from SG’s content portfolio through a single integration. Besides enhancing game access and delivery, the platform offers lottery operators features such as exclusive games and progressive jackpots.
EQL Games is the latest game provider to join the SG’s content hub since the program was launched in October, joining Random State, Bwloto, Multiply Gaming and others.
“We welcome EQL Games to the SG Content Hub Partner Program, broadening yet further the variety of engaging iLottery games and licensed brands available to our global customers and their players in a totally frictionless way,” said Steve Hickson, vice president of digital games for Scientific Games.
“EQL Games believes in ever-evolving content innovation to keep players entertained,” said Brad Cummings, founder & CEO of EQL Games USA. “We made the strategic decision to join Scientific Games’ unique partner program to broaden lotteries’ access to our products and the products of the studios we represent. Great content is the key to helping create an even brighter future for the lottery industry in the U.S. and abroad.”
EQL Games was founded in 2023 and has since grown to offer more than 200 titles through its agreements with 13 game studios. In addition to contracts with eight lotteries, the company signed distribution agreements with content aggregators like NeoGames and AGS to provide its ilottery games in North America and beyond.
