SBC Summit to feature Affiliate Leaders Summit

July 10, 2024 3:45 PM
  • Rege Behe, CDC Gaming Reports
July 10, 2024 3:45 PM
  • Rege Behe, CDC Gaming Reports

SBC Summit is introducing the Affiliate Leaders Summit as part of the conference programming.

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Scheduled for September 25-26 at Feira Internacional de Lisboa in Lisbon, Portugal, the Affiliate Leaders Summit will feature approximately 5,000 representatives from both affiliate and operator viewpoints.

“At SBC, we have always recognized the pivotal role affiliates play within this industry, and the continued rise of digital platforms has only provided more opportunities for evolution and innovation within the sector,” said SBC CEO and Founder Rasmus Sojmark in a statement. “The goal behind the introduction of the Affiliate Leaders Summit was simple: to provide a meaningful platform for affiliates to efficiently network, and share ideas and strategies, whether it’s with operator partners or among themselves. I look forward to witnessing the amazing work and collaboration that this summit will undoubtedly foster.”

Industry experts scheduled to appear at the Affiliate Leaders Summit conference include:

  • Jesper Søgaard, Better Collective CEO & Co-founder
  • Johan Svensson, Raketech CEO
  • Šimon Vincze, Casino Guru Responsible Gambling Projects Manager
  • Richard Dennys, GameLounge CEO
  • Manuel Stan, Catena Media CEO
  • Jonas Warrer, Gentoo CEO
  • Jamie Walters, QiH Group CEO
  • Peter Gunni, Traffic Lab CEO
  • Petra Zackrisson, Better Collective SVP Growth
  • Sirp De Wit, Inovatiq CEO
  • Liliana Almeida, Clever Advertising Head of Brand & Corporate Communications

The Affiliate Leaders Opening Party, September 24, will be the first time the organizer is hosting a separate celebration for the debut of the Affiliate Leaders Summit. It will be held at Ferroviário Rooftop Bar and feature networking opportunities with leading affiliates and operators. SBC also will host an exclusive Affiliate Leaders VIP Dinner & Networking Party September 25 at Kais Restaurante Bar.

Affiliates registering for the Affiliate Leaders Summit will have access to all aspects of the SBC Summit including the Sports Betting, Casino & iGaming, and Player Protection Zones, plus the Payment Expert Summit, ESI Lisbon, Media Headquarters, and the Super Stage at MEO Arena.

SBC Summit’s expo floor will host 150 booths with a wide range of operator affiliate programs  through companies such as 247Partners; Betsson Group; Blaze; Boss Partners; Buffalo Partners; Growe Partners; Kaizen Gaming; Lala Stars; M88 Mansion; Melbet; N1 Partners; Novibet; PlayAmo; Safe Affiliate Programs; Solverde;; VBet; and Wow Partners .

A variety of networking lounges, coffee bars, and food areas also will be available for business meetings and networking.

According to organizers, the conference will showcase in-depth discussions covering topics including

  • Acquisition and retention strategies
  • Effective SEO techniques for affiliates
  • The role of listing fees in mitigating payment disputes
  • Balancing acquisition objectives with social responsibility
  • The regulatory and technological outlook on streaming
  • AI integration
  • Affiliation as a market entry strategy

The SBC Summit agenda will also feature sessions dedicated to various global markets to ensure that affiliates and industry professionals have opportunities for insights into targeted regions, and a dedicated Global Markets Lounge for market-specific meetings.