Rush Street Interactive today announced a partnership with the Little River Casino Resort in Manistee, Michigan, to be the service provider for its in-casino sportsbook.
Rush Street’s partnership with the Little River Band of Ottawa Indians also provides the Chicago-based supplier with access to the online market in Michigan, with plans to launch co-branded online sports betting and an online casino statewide in anticipation of full igaming as soon as Michigan regulations allow. Little River plans to open its brick-and-mortar sportsbook early in the third quarter 2020, while online wagering in Michigan will launch later, on a schedule determined by regulators.
“The successful track record of Rush Street Interactive as a provider of in-casino sportsbooks in Pennsylvania, New York and Illinois, was very significant to us when we chose them as our partner,” said Andrew Gentile, General Manager of Little River Casino Resort. “Rush Street’s ability to provide a road map of how they’ve enabled other land-based casinos to operate market-leading sportsbooks kept us from having to reinvent the wheel.”
“The Little River Band of Ottawa Indians has built an outstanding reputation,” said Richard Schwartz, President of Rush Street Interactive. “Being only a lakeshore away in Chicago, the Rush Street Interactive team views this partnership as an opportunity to help bring a property-wide lift to Little Rivers Casino Resort, thanks to the tremendous and growing popularity of sports wagering.”
