GAN Limited today announced the launch of the mychoice social-casino app, powered by GAN’s Simulated Gaming software and delivered to Penn Interactive, a subsidiary of Penn National Gaming. Simulated Gaming enables casino operators to provide social gaming to players in states in advance of igaming, providing marketing and revenue opportunities for both operators and GAN.
GAN’s mychoice app will be fully integrated with Penn National’s mychoice player loyalty program, which currently has more than 20 million members.
Penn Interactive operates retail sports-betting and igaming products across Penn National’s industry 41 properties in 19 states. Together with Penn National’s properties, Simulated Gaming will now serve casino patrons in more than 100 casinos in the U.S.
Jeff Berman, chief commercial officer of GAN, said, “We hope this marks the beginning of a partnership that grows beyond social gaming for GAN.”
Jon Kaplowitz, Head of Penn Interactive, said, “The combination of GAN’s team and ability to deliver quality products makes them an ideal partner for Penn.”
