Penn Entertainment partners with Shake Shack at 10 casino locations

Wednesday, May 21, 2025 7:54 PM
Photo:  Shutterstock
  • Rege Behe, CDC Gaming

Get ready for some burgers and shakes at various Penn Entertainment locations.

The company on Wednesday announced a licensing partnership to bring Shake Shack restaurants to 10 properties. The first Shake Shacks are scheduled to open at Hollywood Casino Toledo in Ohio and River City Casino Hotel in St. Louis, Missouri, in 2026, pending customary regulatory approvals.

“Shake Shack is thrilled to be partnering with Penn Entertainment to open ten incredible Shacks and take a meaningful step into the entertainment space,” Michael Kark, President of Global Licensing at Shake Shack, said in statement. “We continue to explore flexible formats that allow us to expand the Shake Shack brand into new regions of the U.S. Together with Penn, we’re creating new opportunities to share our special blend of top-notch ingredients and warm hospitality with even more guests.”

“This partnership marks another exciting development as we continue to reimagine our properties with refreshed dining and entertainment options,” Penn Entertainment Executive Vice President, Operations, Todd George said in a statement. “Shake Shack is a well-known brand that resonates with customers, and we look forward to welcoming them to a core segment of our property portfolio.”

Rege Behe is lead contributor to CDC Gaming. He can be reached at rbehe@cdcgaming.com. Please follow @RegeBehe_exPTR on Twitter.