Light & Wonder Friday announced an exclusive aggregation arrangement that will debut U.K.-based 1X2 Network’s content in the U.S.
Michigan will be the first state to launch 1X2 Network content, including slots, virtual sports, crash games, and instant-win titles. The content was created by 1X2’s internal studios 1X2gaming, Iron Dog Studio, Prospect Gaming, and Ad Lunam.
“As we launch our games in the U.S., Light & Wonder as our exclusive aggregation partner will extend our fruitful relationship and leverage their powerful platform for widespread distribution,” said 1X2 Network CEO Kevin Reid in a statement. “We are starting in Michigan, but work is already well underway in other states.”
The agreement will leverage Light & Wonder’s aggregation platform. More states are expected to be added to the arrangement soon.
“1X2 Network has a history spanning 20 years of producing slick innovative content that is very popular with players,” said Light & Wonder Digital Partnerships Director Steve Mayes in a statement. “It’s great to now be in a position to start putting its games in front of players in the U.S., who I am sure will be every bit as receptive as players have been in the European markets.”