Great Canadian Entertainment, which operates 25 gaming and entertainment facilities across the country, today announced they will be bringing some big names in music and comedy to their facilities via a new exclusive deal with Live Nation Canada.
Live Nation Canada is a subsidiary of the massive live-entertainment company that produces 40,000 shows and more than 100 festivals, selling 500 million tickets in 40 countries per year.
Great Canadian Entertainment has live venues from coast to coast, including brand-new The Arena at Pickering Casino Resort, River Rock Casino Resort, Hard Rock Casino Vancouver, Molson Canadian Centre at Casino New Brunswick, and The Schooner Showroom at Casino Nova Scotia. Coming soon is 5,000-seat The Theatre at Great Canadian Casino Resort Toronto, part of the brand new $1 billion project west of downtown, scheduled to open this summer. Once complete, that project will also include a 400-room hotel and multiple restaurant and beverage venues.
Live Nation Canada becomes the exclusive booking agent as part of the deal and both companies will promote programming.
“Live Nation Canada is the premier live entertainment promoter in the world,” said Gavin Whiteley, chief marketing officer, Great Canadian Entertainment. “This partnership will bring some of the biggest and most exciting artists to our exceptional venues, providing guests with unforgettable experiences they will cherish for years to come.”
Live Nation Entertainment is comprised of Ticketmaster, Live Nation Concerts, Live Nation Advertising & Sponsorship, and Artist Nation Management.
Great Canadian Entertainment said in a statement that Live Nation’s global presence, vast industry network, and robust artist relationships will boost their range of offerings and live experiences for casino and entertainment complex patrons across Canada.
