Excel Dryer is making a big push to expand its new product line into the nation’s higher-end casinos.
Casinos are engineered for spectacle — dazzling lights, exquisite service, and an environment where every detail is designed to impress. But Joshua Griffing, Director of Marketing and International Sales for Excel, said that behind the velvet ropes and ringing slot machines lies an often-overlooked area that plays a critical role in guest satisfaction and operational efficiency – the restroom.
“When I look at our history with the casino world, we’re in places like Harrah’s, Luxor, MGM Grand and the Palms in Las Vegas,” Griffing said. “We’re in Foxwoods and Mohegan Sun in Connecticut and MGM National Harbor in Maryland. We have a couple of dozen casinos we’re in, and it’s a great vertical for us.”
For casino facilities managers and decision-makers, restrooms are not just a necessity, they reflect the brand. This is why more casinos are eliminating inefficient paper towel systems and aging, push-button hand dryers in favor of a more reliable, sustainable, and hygienic solution like the XLERATOR high-speed, touchless hand dryer.
Casinos operate around the clock, often serving thousands of guests per day. That level of foot traffic can turn restroom upkeep into a logistical nightmare. Overflowing trash bins, paper towel litter, and the constant need for restocking are not just unsightly, they’re a drain on time and resources.
“Excel Dryer’s line of touchless, high-speed, energy-efficient hand dryers offers a transformative solution,” Griffing said. “By eliminating paper towels altogether, gaming facilities save on maintenance, reduce waste, and ensure that restrooms stay cleaner longer without sacrificing speed or performance.”
There’s an even higher-end option for VIPs, Griffing said.
Casino restrooms should be an extension of the luxury environment patrons expect. The D|13 Group’s Integrated Sink System featuring the XLERATORsync Hand Dryer seamlessly fuses touchless, high efficiency fixtures on the sink deck allowing you to wash, rinse and dry hands all in one place. The sinks are customizable to any size, solid surface material, fixtures and finishes.
The system solves the problem that after washing your hands, you don’t have to walk across the bathroom to a wall-mounted dryer and drip water on the floor.
“It’s the hand dryer off the wall onto the sink deck next to the soap and water fixtures,” Griffing said. “We believe that’s a high-end approach to hand drying and it’s the future of hand drying. The integrated sink system is a great fit for these high-end casinos where they’re trying to have a premier look throughout, including the bathrooms.”
If a wall mounted hand dryer option is preferred, Excel has various options with modern designs and optional custom covers. Excel Hand Dryers also can be branded to match a casino’s aesthetic, from high-gloss luxury to bold and playful themes. They’re as visually appealing as they are functional, he noted.
In a post-pandemic world, guests are more discerning than ever when it comes to cleanliness and hygiene. Excel Dryer’s Electrostatic HEPA Filtration System removes 99.999% of viruses and 99.97% of bacteria from the airstream, ensuring hands are dried with cleaner air.
Touchless operation eliminates another major hygiene concern: shared contact surfaces. This promotes a safer, more sanitary environment that is a priority not just for guests, but also for staff who rely on these facilities during long shifts.
“Casinos looking to bolster their ESG (Environmental, Social, and Governance) commitments will find a strong partner in Excel Dryer,” Griffing said. “Transitioning from paper towels to energy-efficient hand dryers can reduce a facility’s carbon footprint by up to 94%, supporting green building certifications like LEED and WELL.”
Additionally, Excel Dryers are Made In The USA Certified, with third-party documented Environmental Product Declarations (EPDs) and Health Product Declarations (HPDs).
“That’s not just a win for the environment; it’s a win for your casino’s public image,” Griffing said.
While installing Excel Hand Dryers is a forward-thinking sustainability move, it also makes financial sense. Casinos can realize up to 95% cost savings versus paper towels, factoring in the cost of materials, labor, maintenance, and waste removal.
“We have a lot to offer from a sustainability standpoint,” Griffing said. “You’re not using paper towels and reducing your carbon footprint. For people trying to go green, it’s a great product and easy initiative. These dryers have a very fast payback, traditionally under one year, compared to paper towels that are very expensive and have recurring costs.”
In high-traffic settings like casinos, these savings compound rapidly freeing up budgets for guest-facing enhancements that drive repeat visits and loyalty.
“Whether it’s a Vegas mega-resort or a regional casino, the customer experience is everything,” Griffing said. “Something as simple as a dry restroom floor or a consistent, fast-drying experience can mean the difference between a good impression and a poor review.”
Excel Dryer’s hand dryers help ensure every visit ends on a high note, literally from the washroom out. And with options for fully integrated sink systems, like the D13 Group’s Integrated Sink System featuring the XLERATORsync Hand Dryer, Excel Dryer helps casinos offer a futuristic, all-in-one hand washing experience that elevates their facilities and their brand, he added.
“Casinos pride themselves on delivering seamless, luxurious experiences,” Griffing said. “Excel Hand Dryers support that mission from the ground up quite literally. Facilities’ personnel and decision-makers no longer need to roll the dice on paper towels or outdated technology. With Excel Dryer, the house always wins.”