Kambi Group plc, a sports betting tech and odds supplier, has signed a multi-channel sportsbook partnership with Potawatomi Casinos & Hotels, a multi-property operator with locations in Milwaukee and Carter, Wisconsin.
Wisconsin is one of 33 states in the country with legal sports betting of some kind. Online sports betting isn’t allowed in the state.
The multi-year agreement will see Potawatomi Casino Hotel open the first sportsbook in Milwaukee, Wisconsin, which is set to become Kambi’s 22nd live US state, featuring 20 self-service kiosks along with additional kiosks at a second location, Carter Hotel & Casino, in northern Wisconsin.
Kambi’s sports betting technology and services will be available to customers for Potawatomi Casino Hotel’s initial retail sportsbook launch, followed by an on-premises mobile launch, including live odds boards and “Bring Your Own Device” technology.
