UK’s newest bookmaker BresBet debuts with racing focus

Wednesday, September 1, 2021 10:25 PM
  • Ted Orme-Claye, SBC News

Sheffield-based betting operator BresBet has made its debut in the UK market, starting operations with a focus on horse and greyhound racing and providing ‘customer friendly’ services.

Founded by Nic Brereton – who also serves as Chairman – the company aims to offer betting across multiple platforms, launching both its website for online customers and its call-centre for telephone wagering [Wednesday].

Making a pledge to ‘get back into betting’, the newly active firm plans on expanding from its initial online and telephone-based operations to enter the retail high street sector with the opening of’ BresBet Sporting Lounges’.

“We aim to make BresBet a force in a competitive market – online, on-course and retail,” said David Perry, Managing Director of BresBet.