The rise of Gambling Twitter: Social media and the popularity of sports betting

The rise of Gambling Twitter: Social media and the popularity of sports betting

Article brief provided by ESPN
  • David Purdum, ESPN
September 7, 2022 11:47 PM
  • David Purdum, ESPN
  • United States

The passionate online community known as Gambling Twitter has long been an intense battleground, full of bettors, bookmakers, con artists and trolls.

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For years, bettors and bookmakers have relentlessly lobbed pot shots at each other, while anxiously awaiting the next tweet from a small-college beat writer or for a WNBA player to post a telling emoji. Meanwhile, con artists, promising inside information and guaranteed locks, lurk behind random anonymous accounts, ready to take advantage of the gullible, and trolls stand poised to attack anyone who doesn’t meet their standards.

People absolutely love it. And, now, with widespread legal betting spreading rapidly, Gambling Twitter is on the rise.