Kambi was chosen to provide Svenska Spel Sport & Casino with an online and retail sportsbook. The collaboration is anticipated to yield financial impacts commencing in H2 2024.
As part of Kambi’s modularisation approach, this partnership will also involve Kambi subsidiary Shape Games, which was acquired by Kambi in September 2022 for €38.5m ($40m). Shape Games will be responsible for furnishing the front-end technology for Svenska Spel Sport & Casino’s new sportsbook.
Throughout 2023, Shape Games has been active in establishing partnerships, including agreements with Jack Entertainment, Wagr and Betsson Group in Canada.
Svenska Spel is a state-owned gambling entity operating within Sweden, delivering its services through both online platforms and a network of 5,000 retail outlets.
