Splash Inc. to launch real-money gaming after stealth funding

Monday, June 5, 2023 9:00 PM
  • Eben Novy-Williams, Sportico

Splash Inc., which quietly purchased two prominent sports pool platforms in 2021, is ready to publicly launch its next phase—real money gaming.

The current Splash portfolio consists of two websites, RunYourPool.com and OfficeFootballPool.com, which host survivor contests, bracket challenges and other pool-style games. In the past two years, the company says it has doubled the combined annual user base to 2.2 million and expanded to a staff of 55 people as it prepares to enter real money gaming starting next month.

To finance the acquisitions and the growth, Splash has raised “eight-figures” from a group of prominent sports team owners, executives and VCs. They include Jonathan Kraft (New England Patriots), Mike Gordon and Sam Kennedy (Fenway Sports), Theo Epstein (MLB), Doc O’Connor (Arctos Sports Partners), Elysian Park Ventures (Los Angeles Dodgers) and Accomplice, a VC firm that was among the earliest DraftKings backers.