NFL adds four to approved sportsbook operator list

NFL adds four to approved sportsbook operator list

Article brief provided by Yahoo Sports
  • Cassandra Negley, Yahoo Sports
August 30, 2021 5:27 PM
  • Cassandra Negley, Yahoo Sports

In another sign of changing times, the NFL reached agreements with BetMGM, FOX Bet, PointsBet and WynnBet to become approved sportsbook operators for the upcoming season, the league announced Monday. BetMGM is a Yahoo Sports partner.

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The league’s relationship with legal betting has taken big leaps in recent years following decades of the cold shoulder and overall resistance. The agreements announced Monday allow the four operators to purchase in-game commercial units and other select NFL media inventory.

“We are pleased to announce this select group as Approved Sportsbook Operators,” Nana-Yaw Asamoah, Vice President of Business Development for the NFL, said in a league release. “Along with our three Official Sports Betting Partners, this group of operators will help the League to engage fans in responsible and innovative ways this season as the sports betting landscape continues to evolve.”