A popular family card game is bringing a new playing experience to a Las Vegas casino this summer.
Mattel Inc. is betting on Las Vegas by debuting the first-ever UNO Social Club at the Palms. The immersive, over-the-top experience is designed to bring the iconic card game into a real-world setting, Mattel said in a news release.
The launch of UNO Social Club marks the start of a nationwide campaign to turn casual game nights into full-blown entertainment events.
The Las Vegas launch kicks off with a contest that will run through June 19. One winner and a guest will be treated to a weekend stay in a “decked” out, technicolor UNO-themed suite at the Palms from July 18-20.