Majority of gamblers in Sweden don’t know the difference between legal and illegal sites

Thursday, April 24, 2025 7:25 PM
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  • Conor Reynolds, iGaming Business

Up to 72% of Swedish gamblers are unaware which products are licensed versus illegal, according to a recent Spelinspektionen survey.

In a survey conducted in April by Enkätfabriken on behalf of Swedish gambling regulator Spelinspektionen, 72% of respondents said they could not tell which products were licensed versus unlicensed in the market.

However, when asked what an important factor was when choosing a gambling operator, 42% said that holding a local license was important, up from 28% in the previous year’s survey.

When asked if they thought playing with a licensed operator would benefit the player, the survey was split, with 47% saying yes and 47% saying they don’t know. The other 6% said there was no advantage.