LVCVA board approves $1.75 million to sponsor 2023 NFL Pro Bowl week

LVCVA board approves $1.75 million to sponsor 2023 NFL Pro Bowl week

Article brief provided by Las Vegas Review-Journal
  • Richard N. Velotta, Las Vegas Review-Journal
August 9, 2022 10:25 PM
  • Richard N. Velotta, Las Vegas Review-Journal

The Las Vegas Convention and Visitors Authority board of directors on Tuesday unanimously approved spending up to $1.75 million to sponsor the 2023 National Football League Pro Bowl.

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The NFL’s all-star game will be played at Allegiant Stadium in early February.

Details of the game and activities leading up to it are still being planned, but the 2022 Pro Bowl week featured citywide events including a made-for-TV broadcast of a Skills Challenge of NFL players, youth football activities and other events that are expected to drive tourism to Southern Nevada and spotlight Las Vegas as the “Greatest Arena on Earth.”

The 2022 Pro Bowl drew nearly 30,000 out-of-town visitors generating an economic impact of $54.7 million.