Joan Botts, Vice President of Marketing for Paragon Casino Resort, was proudly installed as a Board Member of the Louisiana Travel Association (LTA) Board of Directors at its annual meeting. Botts has led the marketing efforts for Paragon Casino Resort for two years and calls Marksville home.
“It’s an honor to serve on the Louisiana Travel Association Board and contribute to advancing our state’s thriving tourism industry,” said Joan Botts, Paragon Casino Resort’s Vice President of Marketing. “I look forward to collaborating with such an esteemed group of professionals to drive innovation and growth in our sector.”
In her role at Paragon Casino Resort, Joan directs marketing initiatives for one of Louisiana’s first land-based casinos overseeing brand marketing, advertising, direct marketing, promotions and events, entertainment, player development, public/community relations, social media, strategic sponsorships and more.