Global sports media business LiveScore has named Juventus star Cristiano Ronaldo as the firm’s official global brand ambassador.
The real-time sports updates provider has linked with the five-time Ballon d’Or winner Ronaldo in a partnership that will launch ahead of the upcoming 2020 UEFA European Championship this summer.
In addition, LiveScore added that the relationship will span at least two domestic football seasons and next year’s FIFA World Cup in Qatar.
Ric Leask, Marketing Director at LiveScore, remarked: “…This landmark new relationship with Cristiano Ronaldo is without doubt the biggest moment so far. There is simply no bigger sportsperson – past or present – than Cristiano Ronaldo.”
