Kambi inks multi-year deal with KTO Group to drive growth in Brazil

Monday, September 16, 2024 8:11 PM
  • Sonja Lindenberg, Next.io

Kambi Group has signed a multi-year partnership agreement with Brazil-focused KTO Group to power its online sportsbook operations. This collaboration will see KTO replacing its current third-party sportsbook provider with Kambi’s turnkey solution.

The deal allows Kambi to strengthen its presence in the Latin American market, particularly in Brazil, which is set to launch its regulated sports betting market in 2025.

Kambi’s technology will provide KTO with advanced features including AI-powered trading, comprehensive odds coverage, and a Bet Builder with live and cash-out functionality.

Since its inception in 2019, KTO has rapidly grown in Brazil through strategic marketing, influencer partnerships, and local sponsorships.