How Brazil’s early movers are vying for a top spot in the legal betting market

Sunday, December 22, 2024 12:17 PM
Photo:  Shutterstock
  • Kyle Goldsmith, iGaming Business

Looking back to the launch of betting across the US six years ago, it was a flurry of M&A deals that helped position some of today’s leading players, as they scrambled to gain early-mover advantage in the hotly anticipated US market. Could the imminent launch in Brazil mirror some of the trends seen in the US?

One such operator was Flutter which invested an initial 37.2% interest in daily fantasy provider FanDuel in 2018 for $4.18 billion, before increasing its stake to 95% in December 2020.

Looking to tap into Brazil’s equally tempting betting market, Flutter in September agreed to acquire an initial 56% stake in local operator Betnacional’s parent NSX Group for $350 million.