Hard Rock Casino Northern Indiana becomes naming-rights sponsor of Chicago White Sox radio broadcasts

Wednesday, August 25, 2021 10:54 PM
  • Barrett Sports Media

The Chicago White Sox and Good Karma Brands have a new business partner for the team’s radio broadcasts. [Chicago radio station] ESPN 1000 announced earlier this week that the station has signed a multi-year deal with Hard Rock Casino Northern Indiana to be the naming rights sponsor of the White Sox Radio Network.

September marks the beginning of the deal, which runs through the end of the 2023 season. Hard Rock Casino will be a part of every White Sox game from Spring Training through the postseason. The casino will also have a daily presence on other ESPN 1000 shows…

ESPN 1000 became the radio home of the White Sox before the start of the 2021 season.