Sports data company Genius Sports has agreed a multi-year deal with the European Leagues Association to launch its AI-powered GeniusIQ platform across more than 8,000 matches in 46 European football competitions.
Genius Sports already has the rights to England’s Premier League and Ligue 1 in France. Still, the new agreement includes 18 of the association’s member leagues, spanning both men’s and women’s competitions across Europe.
It also grants Genius Sports exclusive rights to capture and distribute official betting data to its network of regulated sportsbooks, meaning that Genius Sports’ US-based partners will have access to official data from European leagues and domestic competitions.
Genius Sports will also roll out its GeniusIQ platform across participating stadiums.
