Betfair and Fanduel owner Flutter Entertainment has said [Monday] that it will tie 10 per cent of annual bonuses for its staff to initiatives aimed at helping prevent gambling addiction.
The world’s largest online betting group stated that these targets were part of a package which hoped to get 75 per cent of active online customers to use at least one of the Dublin-based group safer gambling tools by 2030, up from around 35 per cent.
It comes as operators face an intense pressure from government to clamp down on addiction.
The government is expected to release a white paper in the coming months, which looks to stamp out problem gambling in the UK.
