Software developer Ascend FS has been officially named a Supporting Partner for Betting on Sports America, billed as the largest sports betting trade conference in the U.S.
Ascend FS – formerly Gaming Nation, Inc. – is a market leader in data-driven charitable fundraising solutions and sponsorship activation in the gaming sector.
“Ascend FS is proud to be a Supporting Partner of Betting on Sports America, where we plan to share our expertise in gaming activation and fundraising solutions,” Ascend FS CEO Daniel Lewis said in a statement. “We expect the Betting on Sports America event to be a key platform in shaping the future of betting sponsorship in the United States.”
Betting on Sports America is organized by SBC, which also helms the UK-based Betting on Sports and Betting on Football conferences.
Scheduled for April 23-25 at the Meadowlands Exposition Center in New Jersey, Betting on Sports America expects more than 1,500 senior executives to be in attendance and will feature more than 175 leading industry speakers, including representatives from the world of sports betting, sports, casinos, tribal gaming, regulators and lotteries.
The conference will include the SBC Sponsorship Forum, a dedicated conference track for sponsorship professionals from both sports franchises and betting & gaming operators, to foster discussion of the growth and opportunity available through betting sponsorships.
Ascend FS and its UK subsidiary BD Sport Group provide services to more than 150 professional sports teams in North America and the United Kingdom. The company offers a combined suite of services, including in-venue and online games of chance such as 50/50 raffles and lotteries, prize raffling/sweepstakes products, sponsor activation and affiliate marketing programs on behalf of gaming brands, as well as fan data aggregation.
“We are excited to partner with Ascend FS, a leading provider of gaming activation and fundraising to the sports industry,” SBC Business Development Director Jaap Kalma said. “We will be working closely together to bring US sports teams and organizations to this year’s Betting on Sports America.”
