Ainsworth Game Technology recently announced a realignment of its sales, marketing, and product management functions. A release stated that the realignment was done to “transform itself as a top industry supplier and increase stakeholder value.”
Chris Calitri, a veteran of the racing and gaming industry with more than eight years at Ainsworth, has been promoted to Director of Historical Horse Racing, where he will oversee the commercialization of the company’s HHR system and portfolio of games.
Gary Fairchild, who has been with Ainsworth for more than nine years, with 17 years in the industry, will serve as Regional Sales Director – West for the company.
Jack Valadez, with more than 20 years of experience on the operator and manufacturing sides of the industry, will serve as Regional Sales Director – East.
“We are proud to have so much talent on our team here at Ainsworth, and to make these well-deserved internal promotions,” Ainsworth Vice President of Sales, Marketing, and Product Strategy Sean Evans said in a statement. “Chris, Gary, and Jack bring a wealth of knowledge and experience to these roles, and with their history in their regions and with the company, they will be able to hit the ground running as they focus their teams on customer support and success.”
Ainsworth’s marketing and product management department also announced changes. Lesley Hodges, with more than 20 years of experience, will become Senior Director of Marketing, while Jeannette Lima, with more than eight years in varying roles at Ainsworth, has been promoted to Director of Product Management and Strategy.
“Lesley and Jeannette have been supporting our marketing and product initiatives for some time now, and we are happy to formalize their roles as the heads of these departments,” Evan said. “Ensuring that we deliver the games that the market is asking for and support our customers and our sales team with effective marketing strategies and programs is important to the growth of the company.
“With these appointments we aim to show our customers and players that we are listening to their feedback and working to deliver products that energize their experience, along with the tools and support our customers need to promote their success. With this realignment of our teams, we have added a new level of focus to each of these areas. We expect our customers and players to experience an increase in the performance of Ainsworth’s products and service as we strive to grow Ainsworth’s presence, promote the brand, and reinforce our relationships across the industry.”
