Louisiana: L’Auberge GM talks about sports betting, inflation, and the casino market in Baton Rouge

Louisiana: L’Auberge GM talks about sports betting, inflation, and the casino market in Baton Rouge

Article brief provided by The Advocate
  • Timothy Boone, The Advocate
July 28, 2022 11:11 PM
  • Timothy Boone, The Advocate

Since it opened in September 2012, L’Auberge has dominated the Baton Rouge casino market. The casino’s monthly winnings far outstrip the revenue brought in by two downtown riverboats: the Belle of Baton Rouge and Hollywood Casino.

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L’Auberge is more like the gambling resorts on the Mississippi Gulf Coast, Shreveport/Bossier City or Lake Charles. Instead of players walking onto a riverboat jammed with slot machines and table games, the activity is on a gaming barge that’s indistinguishable from the rest of the property. This has turned Baton Rouge into more of a gaming destination.

While the two downtown riverboats were bringing in about $13 million a month, the three Baton Rouge casinos bring in between $20 million to $25 million a month.